Test Prioritization

Thinking about which change will have the biggest impact on the objective you wish to influence will help you to correctly prioritise tests. 

1. Objectives - Use data and insights to assess which change will have the biggest impact on the KPI you wish to influence
2. Identify problems - Which major UX issues need to be resolved to create a positive impact on the customer
3. Create solutions - Use a sprint process to identify the best idea. Take a straw poll, use sticky notes to identify your ideas and dot voting to discuss the best possible solutions