How to create redirects

This guide will provide you with simple step-by-step instructions to create a Redirect using Fredhopper's Merchandising Studio. This guide explains how to set up a basic Redirect using a search term.

Prerequisites

Scenario

A shopper types 'shipping' into the search area of your site, you want to redirect them to your delivery page within your website.

Step-by-step guide

Step 1

Open your Fredhopper URL containing /fredhopper/admin/ which should look something like this:

Step 2

Navigate to Redirects from the menu options:

Step 3

Click New:

Step 4

Enter a name for your redirect, e.g. Shipping. Make sure this is a unique name:

Step 5

Click SELECT SCOPE:

And choose the scope that you want this redirect to apply to, then click SELECT:

Step 6

Next, you will need to select a trigger from the dropdown, for this scenario we will choose Keyword:

Step 7

Type 'shipping' into the Keyword field:

Step 8

Under Action you will see a field; URL. Type the URL where you want to direct shoppers to:

Click Save:

Step 9

Optional.

Check this redirect triggers as expected in your Merchandising Studio, click on Preview:

Type 'shipping' into the search field:

Step 10

Go back to your Merchandising Studio to the redirect you have created and click on Send for publication:

Once this has been Published the modification is live and will take effect when the date and time is met.

Best practice

• Regularly review and manage your redirects to ensure they are still fit for purpose
• Ensure you have set up a redirect for common keywords (search terms) e.g. 'Delivery', 'Shipping' or 'Contact'

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